Did you know that there are over 650 million websites on the internet? With so much competition out there, it is imperative that a website stands out.
A website’s design is critical to attracting new visitors and retaining them. Web browsers express little patience with amateur websites with a poor design.
For this reason, many companies will turn to a website designing business for help. Read on to learn how to make your website design business profitable in 2019. Explore 5 hacks that are certain to bring your design business success this year.
1. Develop an Attractive Website
In the digital age, the first place a prospective customer turns to is your website. If your company’s own website is poorly designed, it will be the kiss of death.
Here are some simple ground rules for your business website. First, it needs to be fast and responsive. Next, make sure it is easy to navigate. Finally, make sure that it presents enticing imagery and content in a clean, concise manner.
2. Create Social Media Accounts
The next step is to use social media. This is one of the best ways to attract prospective clients to your website.
There are many benefits to using social media such as professional networking and digital marketing. The key is to teach how strategically use each social media platform to generate leads and convert to sales.
3. Start a Blog
This step is executed in conjunction with a company’s social media strategy. A blog serves different purposes and has multiple benefits.
For starters, a blog provides you with a platform to demonstrate technical expertise. Here, you can highlight effective website design strategies.
Also, a blog helps drive traffic to your website. You can post links to your website on social media.
4. Two-Way Synching
This is a more advanced step than blogs and social media accounts. Two-way syncing is a data management process that optimizes your customer’s website.
There are several online sync apps to integrate into an efficient website. One primary benefit to your client is that synching removes data gaps between business functions. Also, it optimizes operations by eliminating manual data entry and the need to import or export data between cloud apps.
5. Prioritize the eCommerce Landing Page
The eCommerce landing page is one of the most important for a successful website. This is where leads are converted to sales and companies generate revenue.
Like your overall website design, the eCommerce landing page should have a clean design and be easy to navigate. It should also function efficiently.
This is also a great place to incorporate interactive elements that keep the visitor engaged. Lastly, integrate a call to action that sends the visitor to other areas of your website.
A Recap of Creating a Successful Website Designing Business
Website designers turn around a great return on investment. The upfront investment is manageable and there is great demand for design services.
Tips like getting on social media and starting a blog go a long way. If you enjoyed this article about launching a website designing business, make sure to check out our blog for other great content.